Retail Content & Social Media Growth Proposal
A focused monthly content production and social media package built for Ms. Linda's new Crystal River retail direction.
A Partnership Built on Consistency and Results
OmniPayUSA, through Tigris, has supported Ms. Linda's brand for some time — most recently during the Tampa-based chapter of the business. That support has included:
- Consistent Instagram and Facebook posting
- Weekly photo and video content coverage
- Special event and in-store promotion support
- Ongoing strategy and algorithm performance review
In tracked revenue growth during Ms. Linda's ownership following the transition of social media marketing to Tigris.
Figures reflect the previous Tampa-based engagement.
A New Chapter: From Tampa to Crystal River
The business has grown and relocated — and the scope of work has grown with it. Here's a clear side-by-side look at how the engagement is evolving.
- Crystal River location
- 90 miles one way, travel-inclusive
- 3 scheduled production visits per month
- Product-style photo & video content
- Full mannequin/outfit content production
- Editing, posting, reporting & asset storage
- Travel-inclusive monthly production rate
- Tampa-based location
- Shorter travel distance
- Standard social media marketing support
- Weekly content capture
- Legacy, heavily discounted pricing
Monthly Retail Content & Social Media Growth Package
Monthly Rate
- Up to 3 scheduled Crystal River content production visits per month
- Up to 3 hours on-site per visit
- Up to 30 prepared outfit/product looks per month
- Photo and video capture of mannequins, outfits, accessories, promotions, and selected product displays
- Editing of selected assets for social media
- Caption writing for scheduled posts
- Posting and scheduling for Instagram and Facebook
- Promotional posts for approved specials and events
- OmniSights monthly performance reporting
- Cloud storage of selected final marketing assets
What "Prepared Looks" Means
A "prepared look" is the foundation of each content visit. It means the outfit, product, or display has already been selected and set up by Ms. Linda's team before Tigris arrives, so the visit can focus entirely on capturing great content.
- Top
- Bottom
- Hat
- Purse
- Accessories
- Sizes
- Pricing
- Promo notes
- Mannequin/product setup
- Camera-ready adjustments
- Lighting setup
- Framing and composition
- Photo and video capture
- Editing
- Caption and content preparation
- Posting and scheduling
Light presentation adjustments are included as part of every visit. Full outfit selection, styling, or merchandising from scratch is not included in the monthly package — see the Scope Limits and Add-On Rates sections for details.
What We'll Need From You
- Outfits and products selected and ready before each scheduled visit
- Mannequins and product displays set up and ready
- Pricing, sizing, promo details, and sales notes provided before or during the visit
- Timely approvals on edited content
- Access to the location during scheduled visit windows
- Advance notice of any schedule changes
- Brand direction or seasonal themes communicated when relevant
What's Not Included in the Monthly Package
The monthly package is intentionally focused so it can be delivered consistently and at a fair, predictable rate. The items below fall outside the standard scope — but most are available as simple add-ons.
Marked items are available as add-ons — see the Additional Work & Add-On Rates section.
Travel-Inclusive Production Rate
This package is travel-inclusive. Mileage is not billed separately. Travel time and transportation costs for the three scheduled monthly Crystal River visits are already built into the package price.
Because travel is part of the package, visits are scheduled in advance and capped at three per month. Additional visits beyond this number can be arranged with written approval and are billed according to the Add-On Rates below.
Monthly Deliverables Summary
| Deliverable | Included Monthly Limit |
|---|---|
| Crystal River content visits | Up to 3 per month |
| On-site production time | Up to 3 hours per visit |
| Prepared outfit/product looks | Up to 30 per month |
| Platforms managed | Instagram + Facebook |
| Short-form video edits | Selected clips from monthly production |
| Photo edits | Selected final marketing images |
| Captions | Included for all scheduled posts |
| Promotional posts | Included for approved specials/events within the monthly calendar |
| Analytics | OmniSights monthly review |
| Asset storage | Selected final assets stored |
Posting frequency is based on available approved content and the agreed monthly strategy — not a fixed daily quota.
Revisions & Approvals
- One round of reasonable revisions is included per selected edited asset
- Revision requests should be submitted within 3 business days of delivery
- Additional revisions, changes after approval, or new creative direction may involve added fees
- Delayed approvals may affect the posting schedule for that month
- Approved content is scheduled at OmniPayUSA/Tigris's discretion, based on overall content strategy
Additional Work & Add-On Rates
Sometimes extra needs come up — and that's completely fine. Here's how additional work is priced when it falls outside the monthly package.
| Service | Rate |
|---|---|
| Additional Crystal River content visit | $500 per visit, up to 3 hours |
| Additional on-site production time | $125 per hour |
| Special event coverage | Starting at $750 per event, up to 3 hours |
| Additional edited short-form video | $75 per video |
| Additional edited photo batch | $150 per batch |
| Rush editing (under 48 hours) | +35% rush fee |
| Additional outfit/product looks beyond 30/month | $25 per look |
| Full outfit styling / merchandising support | $100 per hour |
All additional work requires written approval before work begins.
Plan Details & Agreement Updates
- Unused visits do not roll over to the next month
- Unused outfit/product looks do not roll over
- Unused production time does not roll over
- Unused posts or content do not roll over
- Verbal requests do not change the agreed scope or pricing
- Any change to scope, schedule, pricing, or deliverables must be confirmed in writing
Payment Terms
- Monthly rate: $2,000
- Payment is due before services begin each month
- The monthly production calendar is reserved once payment is received
- If payment is late, work pauses — including posting, editing, shooting, travel, and scheduling
- Late payments may affect availability on the production calendar for that month
Scope & Pricing Rationale
This package combines several services that are typically priced and purchased separately:
- Social media management
- Retail content creation
- Product-focused photo and video production
- Travel-based production
- Short-form video editing
- Analytics and reporting
- Asset storage
The $2,000/month rate reflects a relationship-based, travel-inclusive price for this combined scope — it is not an hourly rate or a mileage-based fee.
Similar individual services often run in these ranges:
- Social media management: roughly $400–$1,200/month
- On-location product photo/video production: roughly $100–$250/hour
- Short-form video editing: roughly $50–$150/video
- Travel/production fees for out-of-area shoots: often billed separately
These figures are for general context only and are not a direct quote or comparison.
Powered by OmniSights
Every month, performance is tracked and reviewed through OmniSights — OmniPayUSA's analytics platform built for small business clients.
- Monthly performance visibility across Instagram and Facebook
- Tracking of posted content over time
- Review of follower growth, reach, and engagement where available
- Insights that help guide the next month's content direction
- Built-in accountability and transparency for both sides
- Future capability for secure storage of selected finalized client assets
OmniSights Dashboard
Monthly snapshot of reach, engagement, and content performance — reviewed together each cycle.
Proposed Monthly Workflow
Monthly Planning
Confirm promotions, products, looks, and key dates for the upcoming month.
Content Visit
Tigris visits Crystal River and captures the prepared looks and approved content for the visit.
Editing & Scheduling
Selected assets are edited, captioned, and scheduled for Instagram and Facebook.
Review & Optimize
OmniSights reporting is reviewed together to help guide the following month's content direction.
Ready to Begin the July 2026 Monthly Package?
This proposal replaces any prior informal pricing or legacy discounted arrangement. The new package reflects the updated Crystal River location, revised content production needs, travel-inclusive scheduling, and expanded deliverables. This document is a proposal and becomes effective upon written approval by both parties.